Promoting Your FaceBook Fan Page

Face Book Fan Pages used in the most effective way are gateways; one-stop-shops. Thinking of your fan page as the exterior of a house, you want it to look as welcoming as possible. Your Facebook fan page should be set to point your target audience in the right direction of what they’re looking for and help them connect on a deeper level ,whether that means addressing to groups, or linking it to your website or social media marketing etc.

Before anything is started it should be clear that “Who’s our target?”or in other words we can say “Who are we and how do we want to represent ourselves to everyone?”

Here are the most effective, easy to implement and quite obvious ways to promote your fan page:

Create fresh content for people to want to join:

  • Aggregate your blog feed.RSS allows to automatically update your fan page wall with your blog RSS. You may also want to import your blog feed to your fan page notes
  • Try Static FBML .This application will add a box to your Page in which you can render HTML or FBML
  • Add your personal photos, personal welcome-videos.
  • Provide a place for interaction/self promotion. Use your discussion board to attract your fans and promote your site.

Invite your friends to join:

  • Invite your friends yourself.
  • Then ask your best friends to invite other people as well.

Try social ads:

  • The best thing about Facebook advertising is that it can be very well-targeted. The Facebook ad campaign can be targeted to.

Promote on Twitter:

  • Promote your Facebook fan page on twitter. There you can select to share status updates, links, photos, notes, and events with your followers on Twitter, directly from your Facebook Page.

Leverage your email contacts:

  • You are likely to have a huge number of contacts in your email address book while doing business and networking on the Internet.
  • Include your page URL in your email signature for business correspondence; Customer support, customer status updates and other automated messages;
  • Leverage Gtalk status: let your Facebook fan page URL display whenever your IM contact hovers over your profile name.

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